Falah success
Every chapter needs a name.
I named mine Falah.
It's Arabic for success.
Just not the kind you're thinking of.
At the end, you'll name yours.
The word comes from farming.
Split.
Plant.
Water.
Wait.
Most days, nothing shows.
The farmer comes back anyway.
Then one morning, something breaks through.
Three letters. One root.
- فَلَحَ, to split the earth
- فَلَّاح, a farmer
- فَلَاح, success
The farmer and success share one root.
So falah isn't a place you reach.
It's a field you keep coming back to.
This word is called out five times a day.
Each time, the call says:
حَيَّ عَلَى الصَّلَاة
Come to prayer.
حَيَّ عَلَى الْفَلَاح
Come to success.
Hayya ‘ala al-falah
Prayer first. Then success.
Every single day.
For years, I measured success too narrowly.
I studied business, money and the internet.
Then I saw what I'd left out.
Success was always this wide.
How wide is yours?
I've fallen more than I'd like to admit.
Maybe you have too.
But falling isn't the end.
You return.
Like the farmer to the field. Like the call, every day.
So what is Falah Collective?
And it isn't only mine.
Not a company. A label.
I put it on everything I do.
One rule
Strive for success in everything you take part in.
Live by that rule, and you're part of it.
That's the movement.
Your turn.